Work · Founder-led project
MoreLife Society
MoreLife Society is an institution developing research, tools, environments and experiences about the conditions that shape human possibility. Its work reaches people through an institutional website, an online apothecary, an app and an internal operations dashboard, each built to do a different job.
MoreLife Society and GODDLEXX Studio share a founder. GODDLEXX designed, built and operates its four properties. It is shown here as founder-led work, not as an independent client commission.
What was built
Four properties, one organisation.
- morelifesoc.com · public
Institutional website
Research, frameworks, a library and journal, participation and newsletter sign-up, and the Botanical Gallery.
- shop.morelifesoc.com · public
MoreLife Apothecary
An online shop for twelve botanical tea experiences, with customer accounts, provider-hosted checkout and order tracking.
- app.morelifesoc.com · public
App
MoreLife Access Intelligence, delivered on the web.
- Internal · staff only
Operations dashboard
Orders, catalogue and content moderation for the team, restricted to staff.
Design reasoning
Decisions, and why.
Each property speaks as the part of the organisation it represents
The shop speaks as the Apothecary, the division that sells, rather than in the institution's research language. A customer searching for what they are buying finds the product, not a description of the organisation's mission.
Shared wording lives in one place
Canonical copy, such as the chain of frameworks and the primary navigation, is defined once and reused across pages, so the institution describes itself the same way everywhere.
One system behind four front doors
All four properties share one database. The dashboard works on the same records the website and shop create, so nothing is copied or re-entered between systems.